Guides
Creator content, explained for UK brands and creators
No jargon and no sales pitch — just what things cost, what you get, what the work pays, and how to get content you can actually use.
6 min read
How much does UGC content cost in the UK?
Real UK price ranges for UGC photos and videos in 2026, what changes the price, and how per-piece rates compare to a monthly content package.
Read the guide5 min read
UGC creator vs influencer: which does your brand need?
The difference between paying for content you own and paying for a post on someone else's audience, with UK examples and when to use each.
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How to brief a UGC creator
A copy-and-paste UGC brief template plus the six things every creator needs from you to get usable content back first time.
Read the guide6 min read
What is a UGC creator?
What UGC stands for, what UGC creators actually do for brands, what you need to start in the UK, and how much content work pays — no follower count required.
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How much UGC creators earn (and charge) in the UK
What creators charge per photo and video, what moves the price, and what UK brands pay per month for a steady content supply — with real package numbers.
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Where to find UGC creators in the UK
Six places UK brands find UGC creators — agencies, marketplaces, hashtags, referrals and more — with the pros, cons and vetting checks for each.
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See what a package costs
All of our prices are public — build a package and see the monthly total before you apply.
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UK creators with three portfolio examples can join the roster — briefs, products and payments come to you, and you shoot.
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